Brittany Bird Saddle Fitting
Project Scope
Brand Strategy
Brand Identity
Digital Design
Print Design
We designed a new brand identity for Brittany Bird Saddle Fitting and Leather Repair to help this already successful business gain additional recognition in the custom saddle-fitting and leather repair marketplace. Inspired by the owner’s last name, the “B” logo needed to be equally effective in the digital world as a social media icon as it was in the traditional equestrian world, where it would literally be embossed into leather tack.