Minnesota Humanities Commission
Project Scope
Brand Strategy
Brand Identity
Print Design
To help better communicate who they are and what they do, we simplified the Minnesota Humanities Commission's contribution to the community to three key words: learn, grow and give. We then designed a new logo, iconography, identity system, literature and annual reports that clearly communicated their new brand mission, first within the organization and then externally, to successfully help the commission attract new funding after their state support was cut.